Identity Logo Packaging
Tularoz is a fictional brand of cologne inspired by the real life experience of hiking in a forest on a rainy day just days after a controlled burning. The scent is paired with a narrative prose that illustrates this experience and helped inform and conceptualize the scent and its ingredients. The goal of this project was to create a fragrance from real ingredients, determine the cost, and use that as a starting point to develop a logotype and packaging. The fragrance is not strictly feminine nor masculine and instead adapts to the scent of the one who wears it, with notes of cedarwood, honeydew, and a rosey yet spicy floral top note. A real honeydew was also used to create the texture for the packaging (see below).Developed from Cako Black by VJ Type
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Scent Ingredients
Calming
Cedarwood$30.75 / 5 ML.
Long-lasting, amber scent and one of the oldest perfume ingredients. Great to use as a base note in masculine-leaning scents but also compliments feminine and cheerful top and middle notes.
Fresh
Calone
$7.50 / 5 ML.
Responsible for oceanic/sea breeze scents with undertones of melon (honeydew or cucumber) and other floral undertones.
Optimistic
Pink Pepper$30.00 / 5 ML.
Has a rosy yet spicy facet and makes a radiant top note, blends very well with floral, woodland, and citrus notes. Dry, fresh, and spicy-sweet with hints of angelica and juniper.
